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How Toyota is going beyond for the Olympic and Paralympic Paris Games 2024

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Olympic

As the official Worldwide Mobility Partner of the International Olympic Committee and the International Paralympic Committee, Toyota is working hard to support athletes and visitors throughout these special events. This article aims to shed a light on specific areas where Toyota is ‘going beyond‘ to provide mobility support for Paris 2024. It will be regularly updated over the next few weeks.

How Toyota is going ‘beyond’ for Paris 2024:

Improving safety for cyclists

During the Tokyo 2020 games, Toyota observed that some cycling teams had to apply additional visual accessories in order to quickly identify their team cars during the races. To improve on this for Paris 2024, Toyota proposed equipping all cycling team cars with liveries of their respective national flags. These graphics not only enhance visibility but also promote a sense of unity and identity among the teams.

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Toyota Motor Manufacturing UK played a key role in this initiative, overseeing the application of these liveries as well as providing spacious Corolla Touring Sport hybrid vehicles for each of the 80 teams.

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Inclusive Mobility Park

Located near the Eiffel Tower in Paris, the Inclusive Mobility Park is a space dedicated to showcasing Toyota’s vision of mobility for all. It provides information and demonstrations of several innovative mobility solutions that are being made available to athletes, officials, volunteers, accredited media and spectators. These include:

  • Battery electric vehicles such as the Accessible People Mover (above), which is designed to be used in and around the Athletes Village
  • Last-mile micro mobility solutions such as C+Walk and Yosh-E, which can assist people with different mobility needs in urban environments
  • Innovative mobility solutions created by partners and Toyota-supported start-ups, including a self-balancing personal transporter and first-of-its-kind wheelchair brake system
  • Hydrogen cartridge technology, including cartridge-powered cargo bike

Learn more: Toyota’s sustainable mobility solutions for Paris 2024
Learn more: What Toyota’s ‘Let’s Go Beyond’ promise means

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