If you like to search for the fantastical and have fun cracking codes, you may want to tune in to the Ford Bronco Instagram account. Like now. Ford Motor Co. has created a contest for Sasquatch believers, and it is giving away a one-of-a-kind Bronco Ultimate Sasquatch Searcher to help you on your quest.

Check out the Bronco Ultimate Sasquatch Searcher

This one-of-one build is based on the 2024 Bronco Badlands trim, and it will be equipped (obviously) with the Sasquatch package. But it will also be equipped with some additional custom equipment, including:

  • A camouflaged wrap
  • 35-inch mud-terrain tires with beadlock capable wheels
  • A roof-mounted light bar with hood-mounted light pods
  • Front- and rear-facing “dash” cameras 
  • Custom upholstered interior 
  • An awning and custom camping chairs
  • A unique console badge and sill plates
  • A custom Sasquatch badge and puddle light

It’s also worth noting that though the media information didn’t explicitly state it, the pictures show The Bronco Ultimate Sasquatch Searcher will be a two-door model. For reference, the two-door Badlands equipped with the Sasquatch package and base 2.3-liter EcoBoost engine starts at $58,320, including destination fees.

The bottom line

The Bronco Ultimate Sasquatch Searcher contest began at 9 a.m. ET on September 25, and Ford states there is no purchase necessary to win. We don’t know too many details about the contest, but you do have to send a text to 985-BIG-FOOT and will need to hunt clues, remember secret passwords and use the right hashtag. 

Bronco Ultimate Sasquatch Searcher photo gallery








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